The Point 7 Method™
to Digital Marketing
Your Complete 7 Step Framework for Effective Online Growth
What Is the Point 7 Method™?
Created by Tanya Ganian, founder of Point7 Digital
The Point7 Method™ is a proprietary 7-step marketing framework designed to help businesses get found online, build trust with their audience, and convert more sales.
It combines brand clarity, audience targeting, content strategy, conversion funnels, scalable advertising, smart automation, and continuous optimization into one complete growth system.
Why It Works
Most marketing fails because it’s scattered. Businesses run ads without a clear brand message. They post on social media without a funnel. They get traffic but no conversions.
The Point 7 Method™ fixes that by giving you a complete, integrated plan that connects every stage of the customer journey — from discovery to repeat purchase.
Step 1: Discover & Diagnose
We start by taking a full snapshot of your current visibility: your brand, your content, your search presence, and how you stack up against competitors.
This is where we spot gaps, hidden opportunities, and quick wins.
Step 2: Sharpen Your Message
We help you say exactly the right thing so the right people pay attention.
Your message becomes clear, memorable, and impossible to confuse with anyone else’s.
Step 3: Pinpoint Your Audience
We zero in on the people most likely to buy from you and figure out where they already spend their time online.
No wasted energy. Just direct visibility where it counts.
Step 4: Build Your Visibility Assets
From funnels to your social profiles, we make sure your “first impression” looks polished, credible, and clickable.
This is the foundation everything else builds on.
Step 5: Create & Distribute Magnetic Content
We craft content that gets attention and positions you as the go-to expert in your space. Then we put it where your audience is already looking and get it working for you on repeat.
Step 6: Boost Your Findability (Search + AI)
We make sure you show up when people go looking — whether that’s on Google, in local searches, or inside AI-powered platforms like ChatGPT and Gemini.
Step 7: Measure & Keep You Growing
We track what’s working, adjust what’s not, and constantly look for new ways to keep you visible, relevant, and top-of-mind.
Ready to stand out and attract the right audience?
All our solutions are customized based on your objectives. Contact us for custom solutions that fit your business and marketing goals.
Let’s Xplode Your Brand
Contact us and let’s have a chat about your project, goals and objectives!
EMAIL:
info@point7digital.com