#avicor
25 YEARS IN THE MAKING

Brand development and graphic collaterals.

Modern office lobby with a reception desk, seating area with gray modular sofas, a wall-mounted TV, large windows, and contemporary lighting.

The Challenge

Inspired by their sophisticated interior design projects boasting discreet finishes and orderly lines, Ganian media proposed a thinner, sans serif font with a modified “A” and “R” while the C and the O are paralleled in both curve and kern.

Our Solution

The result is a contemporary new eponym featuring finer, steadier lines with an understated European flare whilst conserving the founder’s initials and spirit. The collaterals of the new look and feel follow the same minimalist charm. The play of the dark grey behind a lighter grey, a stipulation of the client, highlights the refined logo lending a numinous air. Along with a rebranding mandate, Avicor assigned the designers at Ganian Media the charge of redesigning their website and aligning their online marketing with the new brand. Ganian Media web designers revamped the website with a WordPress platform for easy content management and future redesign.

Design with the word 'VICOR' written in outlined capital letters on graph paper, with arrows indicating dimensions.
A collection of AVICOR branded stationery including white and black notebooks, a white envelope with a transparent window, and a small black card, all arranged on a white background.
The word 'AVICOR' written in black capital letters on a white background.
Business cards for AVICOR and FRANK VARANO company on a marble surface, some cards display the AVICOR logo on black backgrounds, others are white with contact details.

Let’s Xplode Your Brand

Contact us and let’s have a chat about your project, goals and objectives!


EMAIL:
info@point7digital.com

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